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Growth

How to Find Vending Machine Locations (and Get a Yes)

How to find good vending machine locations, what to say in your first email or call to get a yes, and how to track every prospect until placement.

By MyVendbook··3 min read

Key takeaways

  • Location comes first. A good machine in a bad spot loses to an average machine in a busy one.
  • Look for steady foot traffic, a captive audience, a safe site and no nearby competition.
  • Short, specific outreach beats long pitches. Offer to place the machine at no cost to the business.
  • Track every prospect from first message to signed placement so nothing falls through.

New operators ask it constantly: "how do I find locations?" It is the single biggest lever in the business. A beginner-mistakes guide from Vending.com puts it plainly: even a well-stocked machine fails without foot traffic. And the operator story on Reddit-sourced advice says the same thing: pick the location first.

What makes a good location

Where to look

For specialty machines, aim at the venue instead of the building type. We cover that in our squishy toy placement guide, the trading card guide and the 21+ nicotine guide.

How to reach out

Keep the first message short and easy to say yes to. The business owner cares about three things: it will not cost them money, it will not create work, and it might earn them a little.

Then follow up. Most replies come on the second or third touch, which is exactly where a spreadsheet or a memory fails. Write down when you contacted each prospect and when you will check back.

Be ready for the commission conversation

Many locations will ask for a cut. Commissions commonly run 5 to 25%, and some hosts want a flat rent instead. Read what to pay a location before you answer, and get the terms in writing.

Keep a pipeline, not a list

A list of names is not a pipeline. A pipeline shows each prospect's stage, what you sent, and what happens next. Whatever you use, make sure it answers three questions at a glance: who needs a follow-up today, who said yes, and who is waiting on a contract.

Quick answers

How do I find locations for my vending machines?

Start with businesses that have steady foot traffic and a captive audience, such as offices, warehouses, apartments, gyms and healthcare sites. Reach out to the decision maker with a short offer and follow up two or three times.

What should I say to a business owner about placing a vending machine?

Say who you are, offer to place and service the machine at no cost to them, mention any commission you can offer, and ask for a short meeting or call.

Sources

Keep reading

Run your outreach in one place

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Watch the outreach lesson

MyVendbook shares general business information, not legal, tax or financial advice. Figures from sellers and vendors are their own claims and examples, not guarantees. Check current rules and prices yourself and talk to a qualified professional before you act.